Practicing safe social: The science of securing your social media accounts and why it matters.
Recently, it seems there is a news story daily about businesses or public figures having social accounts hacked. With an estimated 1.2 million social accounts being compromised on a daily basis, this comes as no surprise. With social media so important to your business you have to view it as an asset. How do you protect it? What is your ‘asset’? Your IP, your staff who manage your channels? Who owns your social media audience?
Spectrum Internet will introduce the concept of information security and how this touches your social media presence and processes, from who has access to who uses what, how, where and when. Plus, what you do when it all goes wrong, and how could you do some simple things to protect your business.
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